Orthodrome brings together journalism, strategic advisory, R&D and high-impact communication in a single integrated system designed to turn sustainability into measurable value.
Inform, Act, Share: knowledge, strategy and communication converge in a single system to generate measurable impact.
Orthodrome Group announces the launch of its integrated global ecosystem (https://orthodromegroup.com/), a platform that connects authoritative information, strategic advisory, R&D and high-impact communication with the goal of accelerating the sustainable transition and supporting evidence-based decision-making.
Orthodrome was created to meet a growing need: to integrate knowledge, strategy and communication into a single coherent system.
It is designed as an operational framework capable of guiding companies, institutions and markets along a path that is more direct, more intelligent and more sustainable, turning sustainability into concrete, measurable value.
At the center of the model is a multidisciplinary structure with a strong B2B focus, bringing together journalists, analysts, engineers, policy experts, strategists and communication professionals, united by a shared mission: guiding decision-making toward sustainable and verifiable choices.
The ecosystem is structured around three main divisions, Inform, Act and Share, which work in an integrated way to cover the full sustainability cycle, from knowledge to implementation and ultimately to the enhancement of results.
Inform, information, analysis and market intelligence
The Inform division represents the group’s editorial and intelligence core. It provides independent journalism, market analysis and data-driven content on sustainability, the energy transition, climate policy and innovation.
Drawing on more than 20 years of recognized journalistic experience from Rinnovabili and an international network spanning Europe, the United States and Africa, the Inform division delivers verified, timely information to support decision-makers, companies and institutions in understanding complex and constantly evolving scenarios.
This pillar is built on key editorial principles such as accuracy, source verification, independence and a global perspective, with the goal of turning knowledge into an operational tool that can guide strategic choices.
Act, advisory, solutions and implementation
The Act division turns knowledge into action. It includes advisory services, technical analysis, the development of sustainable strategies, solution implementation, and research and development.
This area also includes operational initiatives such as Solar+, which provides turnkey consulting and photovoltaic system installation for households and businesses, integrating design, permitting and post-installation support.
Act therefore represents the shift from theory to application, turning sustainability goals into concrete and measurable results, including from an economic and operational standpoint.
Share, strategic communication and impact amplification
The Share division completes the Orthodrome model by focusing on communication and the enhancement of achieved results. It is a 360-degree communications agency specializing in energy, sustainability and technological innovation.
Share integrates editorial strategies, campaigns, press office activities, public relations, multimedia production and digital channel management, with an approach that transforms complex projects into credible and accessible narratives.
Thanks to established relationships with media, institutions and stakeholders at the international level, the division enables organizations to communicate with clarity and authority, bridging the gap between technical results and public perception.
An integrated model for sustainability
The defining feature of the Orthodrome ecosystem is the structural integration among its three divisions. Inform produces knowledge and intelligence, Act develops strategies and operational solutions, and Share amplifies and communicates the results.
This approach makes it possible to overcome the fragmentation that typically characterizes sustainability pathways, creating a continuous and coordinated system that supports companies from strategy definition through implementation and communication.
Orthodrome therefore proposes a model based on evidence, innovation and transparency, with the goal of making sustainability a concrete lever for competitiveness and growth.
Orthodrome, a global trajectory
The launch of the ecosystem is part of a journey that began in 2006 with the founding of Rinnovabili, which has since evolved into a global platform integrating media, advisory, solutions and strategic communication.
Over the years, the group has strengthened its international presence, developing an active network across Europe, the United States and Africa while building a shared strategic framework across brands and capabilities.
